APA (7th ed.) Citation

Sheth, J. N., & Mittal, B. (2004). Customer behavior: A managerial perspective (2nd.ed.). Thomson.

Chicago Style (17th ed.) Citation

Sheth, Jagdish N., and Banwari Mittal. Customer Behavior: A Managerial Perspective. 2nd.ed. Australia: Thomson, 2004.

MLA (8th ed.) Citation

Sheth, Jagdish N., and Banwari Mittal. Customer Behavior: A Managerial Perspective. 2nd.ed. Thomson, 2004.