Greater good : how good marketing makes for better democaracy /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Boston, MA:
Harvard Business Press,
2007.
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| Subjects: |
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| 090 | 0 | 0 | |a 658.8 |b QUE |
| 100 | 1 | # | |a Quelch, John A |
| 245 | 0 | 0 | |a Greater good : |b how good marketing makes for better democaracy / |c John Quelch, Katherine E. Jocz. |
| 260 | # | # | |a Boston, MA: |b Harvard Business Press, |c 2007. |
| 300 | # | # | |a viii,330p; |c 25cm. |
| 500 | # | # | |a Includes index |
| 650 | # | 0 | |a Marketing |
| 650 | # | 0 | |a Democracy |
| 700 | 0 | # | |a Jocz, Katherine |