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# |
|a 9780470879009
|
| 039 |
# |
9 |
|y 201511041713
|z VLOAD
|
| 090 |
0 |
0 |
|a 658.8
|b MCD
|
| 100 |
1 |
# |
|a McDonald, Kelly
|
| 245 |
0 |
0 |
|a How to market to people not like you :
|b know it or blow it rules for reaching diverse customers /
|c Kelly McDonald.
|
| 260 |
# |
# |
|a Hoboken, NJ:
|b John Wiley and Sons,
|c 2011.
|
| 300 |
# |
# |
|a xxii,218p:
|b ill;
|c 23cm.
|
| 500 |
# |
# |
|a Includes index
|
| 650 |
# |
0 |
|a Consumer satisfaction
|
| 650 |
# |
0 |
|a Marketing
|