APA (7th ed.) Citation

Dooley, R. (2012). Brainfluence: 100 ways to persuade and convince consumers with neuromarketing. John Wiley and Sons.

Chicago Style (17th ed.) Citation

Dooley, Roger. Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. Hoboken, NJ: John Wiley and Sons, 2012.

MLA (8th ed.) Citation

Dooley, Roger. Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. John Wiley and Sons, 2012.