Marketing research : text and cases /

Bibliographic Details
Main Author: Boyd, Harper W.
Other Authors: Stasch, Stanley S., Westfall, Ralph
Format: Book
Published: Illinois: Richard D. Irwin Inc, 1981.
Edition:5th ed..
Subjects:
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245 0 0 |a Marketing research :   |b text and cases /   |c Harper W. Boyd, Ralph Westfall and Stanley F. Stasch. 
250 # # |a 5th ed.. 
260 # # |a Illinois:   |b Richard D. Irwin Inc,   |c 1981. 
300 # # |a 693 p;   |c 24cm. 
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700 0 # |a Stasch, Stanley S.  
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