Relationship marketing : bringing quality, customer service, and marketing together /

Relationship marketing : bringing quality, customer service, and marketing together /

Bibliographic Details
Main Author:	Christopher, Martin
Format:	Book
Published:	Oxford: Butterworth-Heinemann, 1991.
Subjects:	Marketing

Similar Items

Services marketing : text, cases & reading /
by: LOVELOCK, Christopher H.
Published: (1984)

Services marketing : text, cases, and readings /
by: LOVELOCK, Christopher H.

Legends in marketing : Volume 4, SERVICE QUALITY /
by: CHRISTIAN GRONROOS
Published: (2013)

Legends in Marketing : Volume 1, SERVICE MARKETING /
by: Gronroos, Christian
Published: (2013)

Interactive Marketing : Revolution or rhetoric? /
by: Miles, Christopher
Published: (2010)

The management and marketing of services /
by: MUDIE, Peter
Published: (1993)

Think marketing : strategies for effective management action /
by: MESDAG, Martin Van
Published: (1991)

Marketing : ( Marketing Series: Diploma) /
by: Lancaster, Geoff
Published: (1995)

Legends in Marketing : Volume 2, SERVICE MANAGEMENT /
by: Gronroos, Christian
Published: (2013)

Legends in Marketing : Volume 3, SERVICE LOGIC /
by: Gronroos, Christian
Published: (2013)

Marketing for non-marketing managers /
by: Forsyth, Patrick
Published: (1994)

Marketing for non-marketing managers /
by: Forsyth, Patrick
Published: (1993)

Global Marketing /
by: Keegan, Warren J

Marketing communications /
by: Blythe, Jim
Published: (2000)

Kellogg on marketing : the kellogg marketing faculty Northwestern University /
Published: (2001)

Relationship marketing in a globalised world : are you ready ? /
by: Choo, Meng Kong

Managing relationship selling /
by: SMITH, David W.
Published: (1996)

Marketing : an introductory text /
by: BAKER, Michael J.
Published: (1979)

Marketing : text and cases /
by: Hansen, Harry L.
Published: (1977)

Marketing : strategy and management /
by: Markin, Rom
Published: (1982)

Marketing : an introductory text /
by: BAKER, Michael John
Published: (1979)

Marketing : strategy and management /
by: Markin, Rom
Published: (1982)

Marketing secrets /
by: Spalton, Peter

PRINCIPLES OF Marketing /
by: Kotler, Philip

Marketing management /
by: DAVIS, Kenneth R.
Published: (1981)

The practice of marketing /
by: RUNYON, Kenneth E.
Published: (1982)

Marketing essentials /
by: Kotler, Philip
Published: (1984)

Marketing research /
by: Luck, D. J. ...et.al
Published: (1981)

Perfect marketing /
by: MILES, Louella
Published: (1995)

Marketing for success /
by: FLETCHER, Tony
Published: (1994)

Principles marketing /
by: Kotler, Philip
Published: (1983)

Marketing essentials /
by: Kotler, Philip
Published: (1984)

Marketing management /
Published: (1988)

Perspective in marketing /
by: MASON, J. Barry
Published: (1987)

Marketing /
by: Skinner, Steven J.
Published: (1990)

Marketing : basic concept and decisions /
by: PRIDE, William M.
Published: (1983)

Marketing : basic concepts and decisions /
by: PRIDE, William M.
Published: (1983)

Marketing : basic concepts and decisions /
by: PRIDE, William M.
Published: (1987)

Customer relationship management : integrating marketing strategy and information technology /
by: Zikmund, William G.
Published: (2003)

Customer relationship management : integrating marketing strategy and information technology /
by: Zikmund, William G.