APA (7th ed.) Citation

LOVELOCK, C. H. Services marketing: Text, cases, and readings.

Chicago Style (17th ed.) Citation

LOVELOCK, Christopher H. Services Marketing: Text, Cases, and Readings.

MLA (8th ed.) Citation

LOVELOCK, Christopher H. Services Marketing: Text, Cases, and Readings.

Warning: These citations may not always be 100% accurate.