APA (7th ed.) Citation

MUDIE, P., & Cottam, A. (1993). The management and marketing of services. Butterworth-Heinemann.

Chicago Style (17th ed.) Citation

MUDIE, Peter, and Angela Cottam. The Management and Marketing of Services. Oxford: Butterworth-Heinemann, 1993.

MLA (8th ed.) Citation

MUDIE, Peter, and Angela Cottam. The Management and Marketing of Services. Butterworth-Heinemann, 1993.

Warning: These citations may not always be 100% accurate.