Gerson, R. F. (1992). Beyond customer service: Keeping customers for life. Crisp Pub.
Chicago Style (17th ed.) CitationGerson, Richard F. Beyond Customer Service: Keeping Customers for Life. California: Crisp Pub, 1992.
MLA (8th ed.) CitationGerson, Richard F. Beyond Customer Service: Keeping Customers for Life. Crisp Pub, 1992.
Warning: These citations may not always be 100% accurate.