Cases in marketing management and strategy : an Asia- Pacific perspectiv /

Cases in marketing management and strategy : an Asia- Pacific perspectiv /

Bibliographic Details
Main Author:	Quelch, John A.
Format:	Book
Published:	Singapore: Prentice Hall, 1996.
Subjects:	Marketing > Asia > Case studies

Description
Physical Description:	505 p: 23cm.
ISBN:	0135770572