Introduction to marketing, advertising and public relations /
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London:
Macmillan,
1982.
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| Subjects: |
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| 020 | # | # | |a 0333324013 |
| 039 | # | 9 | |y 201511041804 |z VLOAD |
| 090 | 0 | 0 | |a 659.1 JEF |
| 100 | 1 | # | |a Jefkins, Frank |
| 245 | 0 | 0 | |a Introduction to marketing, advertising and public relations / |c Frank Jefkins. |
| 260 | # | # | |a London: |b Macmillan, |c 1982. |
| 300 | # | # | |a 290 p; |c 22cm. |
| 650 | # | 0 | |a Advertising |
| 650 | # | 0 | |a Marketing |
| 650 | # | 0 | |a Public relations |