The future of competition : co-creating unique value with customers /

The future of competition : co-creating unique value with customers /

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Bibliographic Details
Main Author: Prahalad, C. K.
Format: Book
Published: Boston: Harvard Business School Press, 2004.
Subjects:
Competition
Success > Psychology aspects
Customer services
Economic value added
Customer relations
Strategic planning
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THE FUTURE OF COMPETITION : Co-Creating Unique Value with Customers /
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