The Right to Brand : Levelling the brand playing field : Lessons from an emerging market /

Bibliographic Details
Main Author: Merican, Yasmin, Datin (Author)
Format: Book
Language:English
Published: Kuala Lumpur: Trax Publishing Sdn. Bhd, [2013?].
Subjects:
Description
Item Description:Includes index
Physical Description:755 pages: some colour photographs; 25cm.
ISBN:9789671166109