APA (7th ed.) Citation

Wunker, S. M., Farber, D. R., & Wattman, J. JOBS TO BE DONE: A ROADMAP FOR CUSTOMER-CENTERED INNOVATION.

Chicago Style (17th ed.) Citation

Wunker, Stephen M., David R. Farber, and Jessica Wattman. JOBS TO BE DONE: A ROADMAP FOR CUSTOMER-CENTERED INNOVATION.

MLA (8th ed.) Citation

Wunker, Stephen M., et al. JOBS TO BE DONE: A ROADMAP FOR CUSTOMER-CENTERED INNOVATION.