STORYNOMICS : Story-Driven Marketing in the Post-Advertising World /

STORYNOMICS : Story-Driven Marketing in the Post-Advertising World /

Bibliographic Details
Main Author:	McKee, Robert, 1941- (Author)
Other Authors:	Gerace, Thomas
Format:	Book
Language:	English
Edition:	First Hardcover Edition.
Subjects:	Storytelling Marketing

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