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Tap : Unlocking the Mobile Economy / /
Bibliographic Details
Main Author:
Ghose, Anindya
(Author)
Format:
Book
Language:
English
Subjects:
Cell phone advertising
Mobile commerce
Consumer behavior
Word Wide Wed --
>
Security measures
Holdings
Description
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Description
Item Description:
Includes bibliographical references and index
Physical Description:
ix, 230 pages; 24cm.
ISBN:
9789814867009
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