Kerpen, D., Greenbaum, M., Berk, R., & Kerpen, C. (2019). likeable SOCIAL MEDIA: HOW TO DELIGHT YOUR CUSTOMERS, CREATE AN IRRESISTIBLE BRAND, AND BE GENERALLY AMAZING ON ALL SOCIAL NETWORKS THAT MATTER (THIRD EDITION.). McGraw-Hill Education.
Chicago Style (17th ed.) CitationKerpen, Dave, Michelle Greenbaum, Robert Berk, and Carrie Kerpen. Likeable SOCIAL MEDIA: HOW TO DELIGHT YOUR CUSTOMERS, CREATE AN IRRESISTIBLE BRAND, AND BE GENERALLY AMAZING ON ALL SOCIAL NETWORKS THAT MATTER. THIRD EDITION. New York: McGraw-Hill Education, 2019.
MLA (8th ed.) CitationKerpen, Dave, et al. Likeable SOCIAL MEDIA: HOW TO DELIGHT YOUR CUSTOMERS, CREATE AN IRRESISTIBLE BRAND, AND BE GENERALLY AMAZING ON ALL SOCIAL NETWORKS THAT MATTER. THIRD EDITION. McGraw-Hill Education, 2019.