Asian brand strategy : how Asia builds strong brands /
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| Format: | Book |
| Published: |
Basingstoke:
Palgrave Macmillan,
2006.
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| Subjects: |
| Item Description: | Includes bibliographical references and index. |
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| Physical Description: | xviii, 254p: ill., ports; 24cm. |
| ISBN: | 9781403992796 |