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|a 9781137278753
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| 039 |
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|a 201708141713
|b staff
|y 201511041200
|z VLOAD
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| 090 |
0 |
0 |
|a 658.49012
|b CAL
|
| 100 |
1 |
# |
|a Calkins, Tim
|
| 245 |
1 |
0 |
|a Defending your brand :
|b how smart companies use defensive strategy to deal with competitive attacks /
|c Tim Calkins.
|
| 260 |
# |
# |
|a New York:
|b Palgrave Macmillan,
|c 2012.
|
| 300 |
# |
# |
|a 294p:
|b illc23cm.
|
| 500 |
# |
# |
|a Includes bibiographical references and index.
|
| 650 |
# |
0 |
|a Strategic planning
|
| 650 |
# |
0 |
|a Product management
|
| 999 |
|
|
|a 1501070012
|b BOOK
|c Main Non-Fiction
|e INTAN BK
|
| 999 |
|
|
|a 1501070013
|b BOOK
|c Main Non-Fiction
|e INTAN BK
|