Beyond branding : how savvy marketers build brand equity to create products and open new markets /

Bibliographic Details
Main Author: Marconi, Joe
Format: Book
Published: Kuala Lumpur: S. Abdul Majeed & Co, c1994.
Subjects:

INTAN Kampus Wilayah Selatan

Holdings details from INTAN Kampus Wilayah Selatan
Call Number: 658.827 MAR
Accession Item Category Format Status Notes
1000129724 Main Non-Fiction BOOK AVAILABLE