Value-based marketing : marketing strategies for corporate growth and shareholder value /

Bibliographic Details
Main Author: Doyle, Peter
Format: Book
Published: Chichester: John Wiley & Sons, Ltd, c2000.
Subjects:

INTAN Kampus Wilayah Selatan

Holdings details from INTAN Kampus Wilayah Selatan
Call Number: 658.8DOY
Accession Item Category Format Status Notes
2000012398 Main Non-Fiction BOOK AVAILABLE