Your customer's perception of quality : what it means to your bottom line and how to control it /

Your customer's perception of quality : what it means to your bottom line and how to control it /

Bibliographic Details
Main Author: Kureemun, Baboo
Other Authors: Fantina, Robert
Format: Book
Published: Boca Raton: CRC Press, 2011.
Subjects:
Quality of product -- > Public opinium
Consumer -- > attitudes

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