STRATEGIC CUSTOMER SERVICE : Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Margins and Profits / /

STRATEGIC CUSTOMER SERVICE : Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Margins and Profits / /

Bibliographic Details
Main Author:	Goodman, John A (Author)
Format:	Book
Language:	English
Edition:	Second Edition.
Subjects:	Customer relations -- > Management Customer services Customer orientation

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